What the pack includes
Marketing and positioning review
An honest assessment of how your product is currently presented and understood.
Core messaging and value proposition
A clear, consistent explanation of what you do, who it is for and why it matters.
Website and digital presence review
What your current digital presence signals to clinicians, buyers and investors.
LinkedIn company optimisation
Your company page rebuilt to reflect a credible, investable business.
Founder LinkedIn optimisation
Founder profile positioning so the person behind the product carries weight.
Launch content pack
A set of ready-to-use content to introduce the product to the market.
Professional company and product overview
A polished overview document for partners, buyers and funding conversations.
90-day marketing roadmap
A practical plan for the three months after the pack is delivered.
What it does not include
We keep the pack deliberately focused. These are available as optional next steps once you are marketing-ready.
- A complete website build
- Ongoing social media management
- Ongoing marketing management
Where it leads
Most companies finish the pack knowing exactly which part of their marketing to build next. When you are ready, we can take any of it on.
Ready to become marketing-ready?
Tell us about your product and where you are in your journey. We will tell you honestly whether the Innovator Pack is the right starting point.
Read our guide: how to sell digital health software to the NHS